Small and Medium Sized Businesses
Rebuild or Reboot?
Sometimes you’re running your own business, but growth has stalled and you’re stuck between what was and what’s next.
Or maybe you’ve inherited or acquired a legacy and feel the urge to to modernize it with warp speed.
Either way, the challenge is the same: leaping forward strategically and sustainably - without losing your brand integrity.
Hit a plateau with your business?
You’ve been successfully growing your business over the past few years, navigating challenges, and celebrating wins along the way. But now, progress feels different - no matter what direction you take, it seems more like you’re moving sideways rather than making meaningful strides forward.
This is a pivotal moment.
You’ve hit a plateau where growth slows, momentum stalls, and it feels harder to break through to the next level. Plateaus are common in business growth, and while they can be frustrating, they also present an opportunity to pause, reflect, and recalibrate.
It’s a chance to assess what’s working, identify areas that need a fresh approach, and build a strategy to reignite your momentum and position your business for its next big leap.
Let’s turn the plateau into a launchpad for your next leap.
Inherited (or bought) a legacy?
Taking over a business that’s been in the market for years - even decades - brings huge opportunities. The next generation is naturally eager to take things to the next level, pushing for innovation and change.
But as exciting as it is to modernize your brand and business, moving too quickly or too radically can lead to major pitfalls.
𝗗𝗼𝗻’𝘁 use w𝗮𝗿𝗽 s𝗽𝗲𝗲𝗱 to get to the next level.
Change is essential, but don’t jump to warp speed without first safeguarding what makes your brand valuable. If you go too far, you could lose the essence of your brand identity. If you move too fast, and you risk alienating customers who have come to trust and rely on your business over the years.
Let’s take you next gen without losing what made it valuable.
Here’s my 6-step game plan:
From start to finishing line, every angle and detail covered.
1. Taking Inventory
Identify what worked and what didn’t, and let go of what doesn’t serve you anymore - think of it as a business spring cleaning.
2. Identifying Assets
Pinpoint what can be built on and what needs a modern touch - a business makeover if you will.
3. Assessing and Innovating
Analyze who you're serving, uncover new opportunities, and create a customized brand messaging and growth marketing strategy, as fresh as your morning coffee.
4. Streamlining Processes
Eliminate clunky, outdated methods and replace them with sleek, efficient ones - picture it as upgrading from a flip phone to the latest smartphone.
5. Boosting Team Efficiency
Sharpen your team's skills and efficiency so they’re operating like a well-oiled machine.
6. Staying Ahead of the Curve
Lay a rock-solid strategic infrastructure and invest in new technology to keep your business on the cutting edge.
“I had been doing pretty well working as a systemic coach, teacher, writer, and presenter. However, when I met Dagmar in 2015, I felt that I had hit a plateau and didn’t know how to get beyond it. Dagmar conducted a brand audit, and together, we streamlined my corporate identity, set brand standards, and amplified my brand messaging. Dagmar also conducted a competitive intelligence and SWOT analysis and delivered strategy and tactics to fuel business growth. With that roadmap, I have managed to increase ROI by more than 60%.”
— Suzi Tucker, Redding, CT
Case Studies
Strategic growth marketing can spark real growth for entrepreneurs. Each success story showcases the tailored solutions created to help business owners stand out, connect with their audience, and achieve measurable results.
Dive in to see what’s possible with the right partner.
-
Situation:
Suzi, a leading figure in the field of systemic constellation therapy, had a multi-faceted career for over 15 years as an alternative therapy specialist, educator, writer, and publisher.Challenge:
When we connected, she was at a point where she felt her growth had stagnated, and she was unsure of how to scale up.Strategy:
Conducted a thorough brand audit, revitalized brand identity, and established standards to intensify brand awareness
Streamline brand identity, set brand standards, and amplify the brand message
Performed a SWOT analysis, market research, competitive landscape assessment, and customer persona study
Overhauled product line, distribution channels, and pricing structure
Provided a strategy and tactics to fuel business growth
Results:
✔️ Using this blueprint, Suzi boosted her ROI by over 60%
suzitucker.com