Website Audit - Your Virtual Home Inspection Report (up to 7 pages)
Attract. Engage. Convert.
Whether you're trying to increase conversions, strengthen your brand, or simply make your site easier to navigate - your website plays a critical role. It's your virtual storefront, your first impression, and your most consistent ambassador.
This audit helps you understand how well your site is working for you and your visitors - and where it might be silently working against you. From design and usability to content, SEO, and compliance, we take a strategic look at how your website supports your goals, engages your audience, and earns trust. Because in today’s landscape, pretty isn’t enough - your website needs to perform.
What’s Included
✔ Brand Messaging & Voice Audit – evaluation of how well your site reflects your brand’s tone, values, and unique selling proposition
✔ User Experience & Navigation Review – analysis of site structure, page flow, and how easily visitors can move through the site and find what they need
✔ Homepage & Key Page Engagement Check – assessment of visual hierarchy, clarity, trust signals, and calls to action
✔ Conversion & Sales Opportunities – identification of underused CTAs, upsell/cross-sell potential, and ways to increase inquiry or purchase behavior
✔ Content Strategy Overview – review of content quality, layout, consistency, and how well it speaks to your ideal audience(s) at different stages of the journey
✔ SEO & Visibility Snapshot – quick review of on-page SEO elements and keyword relevance to increase discoverability and drive qualified traffic
✔ Accessibility & Trust Signals – scan for legal basics, accessibility, and whether your site builds trust (or unintentionally undermines it)
✔ Strategic Roadmap – personalized PDF report with findings, actionable recommendations, and clear priorities to guide improvements
Perfect For:
Entrepreneurs and small to mid-sized businesses whose sites no longer reflect their growth, voice, or value
Founders preparing for a product launch, rebrand, or strategic shift
Nonprofits looking to build credibility and improve donor or stakeholder engagement
Anyone wondering, “Why doesn’t our social media campaign convert at our website?”
Pricing – Capital Region, NY:
Standard Website Audit (up to 7 pages): $595
Add-On Pages: $95 each
Custom quotes available for websites over 15 pages or with multiple service areas. Please email me at dagmar@dagmartrippen.com.
Timeline:
Report delivered in 10 business days
30-minute follow-up call scheduled at your convenience
Attract. Engage. Convert.
Whether you're trying to increase conversions, strengthen your brand, or simply make your site easier to navigate - your website plays a critical role. It's your virtual storefront, your first impression, and your most consistent ambassador.
This audit helps you understand how well your site is working for you and your visitors - and where it might be silently working against you. From design and usability to content, SEO, and compliance, we take a strategic look at how your website supports your goals, engages your audience, and earns trust. Because in today’s landscape, pretty isn’t enough - your website needs to perform.
What’s Included
✔ Brand Messaging & Voice Audit – evaluation of how well your site reflects your brand’s tone, values, and unique selling proposition
✔ User Experience & Navigation Review – analysis of site structure, page flow, and how easily visitors can move through the site and find what they need
✔ Homepage & Key Page Engagement Check – assessment of visual hierarchy, clarity, trust signals, and calls to action
✔ Conversion & Sales Opportunities – identification of underused CTAs, upsell/cross-sell potential, and ways to increase inquiry or purchase behavior
✔ Content Strategy Overview – review of content quality, layout, consistency, and how well it speaks to your ideal audience(s) at different stages of the journey
✔ SEO & Visibility Snapshot – quick review of on-page SEO elements and keyword relevance to increase discoverability and drive qualified traffic
✔ Accessibility & Trust Signals – scan for legal basics, accessibility, and whether your site builds trust (or unintentionally undermines it)
✔ Strategic Roadmap – personalized PDF report with findings, actionable recommendations, and clear priorities to guide improvements
Perfect For:
Entrepreneurs and small to mid-sized businesses whose sites no longer reflect their growth, voice, or value
Founders preparing for a product launch, rebrand, or strategic shift
Nonprofits looking to build credibility and improve donor or stakeholder engagement
Anyone wondering, “Why doesn’t our social media campaign convert at our website?”
Pricing – Capital Region, NY:
Standard Website Audit (up to 7 pages): $595
Add-On Pages: $95 each
Custom quotes available for websites over 15 pages or with multiple service areas. Please email me at dagmar@dagmartrippen.com.
Timeline:
Report delivered in 10 business days
30-minute follow-up call scheduled at your convenience